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ECCO Golf Launches BIOM G2 - Sleek, Lightweight, Flexible and Highly-Stable Shoe Represents Next Generation of Company’s Best-Selling Cleated Model

Danish company ECCO – a leading manufacturer of innovative footwear – has launched BIOM G2, the next-generation of its best-selling cleated model showcasing patented NATURAL MOTION technology.

Nearly 20% lighter than previous ECCO offerings, BIOM G2 is available in waterproof GORE-TEX® and weather-resistant HYDROMAX™ options. Each pair showcases a variety of new performance elements that enhance flexibility, support, comfort and traction. These notably include a visible carbon fiber stability bar running heel to mid-foot and an integrated forefoot stability bar.

“Innovation informs everything we do at ECCO,” says Michael Waack, Head of Global Golf at ECCO. “The result of this unquenchable thirst for perfection is a golf collection that continues to evolve, as witnessed by the latest advancement of our award-winning BIOM Golf model.”

BIOM G2 is further distinguished by premium yak leather uppers accented with TPU reinforcement dots. These contribute support during weight transfer associated with the swing. Additional features include:

  • Anatomical Last Shape – Developed by scanning the feet of 2,500 athletes to provide ideal levels of support
  • ·         Outstanding Ground Control – Thinner midsole bringing players closer to the playing surface
  • ·         Technical Insole System – A new, ultra-premium insole with silicon printing helps prevent unwanted foot movement during the swing
  • ·         Tour-Proven Traction – The advanced SLIM-Lok Fitting System by CHAMP Spikes

Like all ECCO golf shoes, BIOM G2 is created using the advanced Direct-injection Process. This bonds the upper and outsole unit, creating a one-piece shoe construction without the use of glue or stitching. Benefits include an exceptionally water-tight seal, outstanding flexibility and out-of-the-box comfort.

The ECCO men’s golf collection is endorsed by scores of Tour stars worldwide, including Fred Couples, Ernie Els, Graeme McDowell, Thomas Bjørn, Thongchai Jaidee, Marcel Siem, Andreas Hartø, Wu Ashun, Will Wilcox and JB Hansen.

SRP HYDROMAX™ £210, GORE-TEX® £225

Source: ECCO Golf

Author

Graham J Gordon, The Editor and Owner, GolfblogspotUK

The GolfblogspotUK website is owned and run by former Walker Cup player and European Tour card holder, Graham J Gordon, from Scotland, the Home of Golf. The owner is a golf fanatic who had to retire early from competitive tour play due to a back injury that required surgery. Graham wishes to share his knowledge and own experiences of the game with the GolfblogspotUK community and to receive your feedback on all aspects of the sport. Graham has been playing the game for over 20 years and received a great deal of pleasure from the sport. He has met several friends and visited many different places around the world, thanks to playing the great game of golf. Time to put a little back into the game to help others.

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